Diezel cabs are higher here in the US because of custom issues, just like in Europe where Mesa cabs go for more than the Diezel cabs, and yours would be the highest priced of them all if you were selling overseas and had to deal with the same customs issues.
You can preach all day long how great your rear loaded cabs are, but you and Mesa Boogie are the only two that I can think unable to build a front loaded cab. Just off the top of my head, Diezel, Framus, VHT, Bogner, ENGL.... all build front loads as their flag ship cab. Your dozen artists are a fraction of what even just one of those companies have that think their cab is the best on the market.
I've heard your cab in person, owned multiple rear loads, and do own multiple front loads from a half dozen different manufacturers. I'm sorry, but I think the VHT FB, Framus Cobra, and Diezel cab will walk all over your flamethrower cab all day long.
Don't give me the song and dance on customer service, as you won't find a better example than from Peter Diezel. Besides, customer service starts all the way down to the potential future buyers, and displaying yourself in an unprofessional manor will not help sway future potential buyers your way. As far as not liking you personally, I have nothing against you and shouldn't as I've never met you in person. I guess it's just as a fellow small business owner, I just don't understand the unprofessional ism towards potential customers that could be reading your every move when doing a simple search on this board with topics about Mills cabs. Am I one of those future customers for a rear load cab? Probably not, and in fact, I feel very close to the way you do in a similar scenario . I've heard some decent hype on your cab, yet also found myself unimpressed when I actually had the chance to hear one.
BUT.......... I'll tell you what, the day you start building a 4x12 model that is front loaded, put me down for the first one. I'll give it an honest run for it's money up against my new front load Diezel cab.
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