The axefx has been out for more than 2 years, and new generations have come from line6, boss, digitech among others. Yet all the big names have abandoned line6 like Lincoln Brewster and many big names such as Petrucci, Friedman, Sfogli, Zappa among other famous tube amp players have said great things or have been playing it. And Fractal Audio does NOT have endorsement programs, they're too small and they spend their money on continuously improving the axefx and fixing their roof

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Even our own Ed Degenaro aka "I don't sell gear, period", has sold nearly all his amps (something like 20!) and now enjoys life carrying only his axefx on most gigs AFAIK. Gainfreak and Sam Hill have also joined the party. Just have a look at Sam's mindblowing videos.
If line6 and digitech can catch up, why haven't they done it yet? Line 6 has rapidly lost its reputation but has rereleased its xt and valve lines yet another time! With Bogner's help! It takes SKILL to make a better product.
I would gladly buy an equivalent unit for 800 bucks, I need a backup rig badly, but I know I prefer to spend 2000$ more (which I cannot afford) than waste 800$ on something not much better than a 200$ old pod, and if I'm wrong, I will buy the 800$ unit, but I don't think I am.