Uh oh, Rhett Shull says he ain't playing Fender no more

  • Thread starter Thread starter Shreddy Mercury
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I don't like this lawsuit, but it won't really change what I do because all I buy are older used Strat copies with the illegal headstock (Blade, Fernandes, Edwards, ESP, etc.) I think Fender is feeling the pinch of the declining economy and are desperate to keep their revenue up.
 
Servco Pacific owns Reverb too.

It's not Fender, it's Private Equity doing its thing. Fender™ is in name only, just like Marshall and all the others.

So don't call it Fender anymore. Call it Servco Pacific's subsidiary IP asset.
 
Servco Pacific owns Reverb too.

It's not Fender, it's Private Equity doing its thing. Fender™ is in name only, just like Marshall and all the others.

So don't call it Fender anymore. Call it Servco Pacific's subsidiary IP asset.
I didn’t know that Servco owned Reverb! Learned something new today. 🧐 This reminds me of how I would call my truck the Stellantis Ram 1500 lol
 
Similarly, there are no “Mullard,” “Svetlana” or “Tung Sol” new production tubes.

While Legal and Lawful, the substance is not equal. It is deception playing on ignorance to profit.

They aren’t even replicas, they are different, inferior products offered under names built on objectively superior ones.

Properly stated, they are New Sensor tubes, not even knock offs or proper reissues. One could construe them as tributes, arguably lack luster ones in comparison to the genuine originals, but they are not real.

Essentially, the practice is, in fact, evil, due to the fact that the sales process omits the above and works on ignorance to provide lesser value than advertised. That is cunning, not intelligence.

Does that work for me? No. I prefer the EHX units to the “Stolen valor” imitations.

Would I cease production if I owned NS?

Nope. But I would labor to balance the actual value with objective, technical information first with subjective taste and judgement second.

It’s almost like literally everything in the post-fiat central bank usury world is fake until proven to be gay, assumably so!

Caveat Emptor!

Now I shall procure a Scumback J75-LD and leave the keyboard for the fretboard as suggested by our own @Scumback Speakers, who is the living Truth of being neither fake nor gay.

In Mike Matthews defense, recreating WW2 excellence generated under the pressures and initiatives of war are economically impossible.

That said, Jim’s products carry a name born of the Creator’s peculiar sense of absurd humor and love for a good origin story. His venture is the inverse of New Sensor, in that they are made by a “Scumbag”with the purpose (spirit in initiative) to meet or/or exceed the originals’ in value, AND deliver.

I can BBQ and drink to that. 🫡🥳🇺🇸
 
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Servco Pacific owns Reverb too.

It's not Fender, it's Private Equity doing its thing. Fender™ is in name only, just like Marshall and all the others.

So don't call it Fender anymore. Call it Servco Pacific's subsidiary IP asset.
great way to look at it
 
I think he's pretty cool. why you say that?

I say that because that seems to be the general sentiment around here from what I've read. I don't really have strong feelings about what he does one way or another usually. But I'm glad he's doing this video because it just means more people being clued into a bullying company's bullshit.
 
I’m playing my MIJ FGN superstrat right now in protest. That’ll show ‘em LOL.

As for Rhett Shill, there’s gonna be some fender fretboards missing some captivating pentatonic licks.

Doesn’t he play the cool kids club guitars like Novo, and other 5k brands that are so cool and ironic because they intentionally make them to look like potatoes?
 
Better than any Fender anyway, except vintage stuff.
It really is man. I don’t know how FGN still flys under the radar. Mine is a model they don’t do anymore that came stock with EMGs.

They make the stuff we wish Fender would do, but they do it better and cheaper.
 
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This thread is a lot more entertaining if you replace the F with a G for the word Fender.

But, all this stuff will be short lived, when it gets in the american courts, due to the previous rulings about only a head stock design is the only thing that can be protected.
 
Its these influencers who are the problem. Fenders going to do what fenders going to do. Get over it. I just dont care enough.

Like who do they think they are? Why on earth should we take any of them seriously at all? Their whole business model is based on making us (the plebs) buy what *they* think is good. They can fuck right off.

Many of us on here *already* knew what good tone was, and how to get it, long before youtube.

Rhet Shull......like what sort of name is that anyway? sounds like a Temu Version of Black and Decker.
 
Its these influencers who are the problem. Fenders going to do what fenders going to do. Get over it. I just dont care enough.

Like who do they think they are? Why on earth should we take any of them seriously at all? Their whole business model is based on making us (the plebs) buy what *they* think is good. They can fuck right off.

Many of us on here *already* knew what good tone was, and how to get it, long before youtube.

Rhet Shull......like what sort of name is that anyway? sounds like a Temu Version of Black and Decker.
I couldn't agree with you more, old friend!
 
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