
glpg80
Well-known member
Suhr":15cyzjke said:Badronald":15cyzjke said:Really? Fender has been making Custom Shop guitars for years. And don't kid yourself, the Fender Custom Shop IS production.
And, apparently you need to look at market shares. Fender doesn't compete with anybody. Suhr and Anderson aren't even a blip on the screen.![]()
From what I understand this is still a factory instrument not custom shop.
We are just a blip on their radar but that doesn't mean they don't know who we and Anderson are.
Back when I was in meetings 15 years ago Andersons name came up many times at the Fender table as did amp companies like Victoria.
I have no idea what that movie was trying to say![]()
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And correct... Tom and I are not worried in the slightest.
It isn't about the look, it is about functionality, warranty, customer service, tone and playability.
We choose to put our money in those areas instead of making our customers pay for advertising.
Excellent reply from the man himself

Two things i hate about these fender guitars. No contoured or evolutionized neck pockets - one thing custom manufacturer's are doing (at least) is pushing the limits of design and functionality for better results. If you're going for select players - you're going to have to try harder to get even remotely close to Suhr's and Anderson's level.
Second thing is the production quality custom shop approach. Been there, done that with a JEM7VWH, and no longer own that guitar. total POS dead piece of wood. Proof that price does not reflect quality, the company that involves themselves in the above is what delivers the extra mile that you see in the instruments.