I can't help but wonder how people would feel if Fryette released the new Ultra Lead and it was a head with EQ sliders and cost $7K? Would everybody be happy or would price all of a sudden become the problem?
I think this "7k" thing is being misunderstood and/or misinterpreted.
I believe he said 6-7k, and then later qualified that this was if it was similar to the original,
and with all the digital, and other features (plus presumably development costs) that the MkII sports. We're now talking about two separate things altogether.
If he just reissued the OG, one would assume it would well under 6k. Unlikely the $3800 of 10 years ago, but seeing as there would be little to no R&D involved I think it's pretty reasonable to assume it would be in the 4-5k range - call it Friedman / Bogner / Soldano + 10%.
Now the MkII has literally
years of R&D costs to recoup - new chassis, PCBs, custom transformers, the display, DSP chip and hardware, software dev etc. Also worth noting he handed off the DSP work (like the GEQ) to someone else, which would obviously increase costs. He mentioned it in one of those videos, but it's pretty self evident - he couldn't drive the PC-editor in either video, said he was skeptical the digital EQ could cut until someone demonstrated it to him, and commented "I'm still learning this stuff"...
So all these R&D costs, and it's "only" $4k - something tells me this thing is
way cheaper in parts and labour to make than a full-sized head, i.e. likely has a decently higher profit margin than a reissue would.
Anyway this is a long way of saying the evidence suggests there is no ~$4500, similar-to-the-OG MkII because Steve he didn't want to do it, regardless of what many punters seem to be asking for.
Or I could be completely wrong - hit me with a better take if you got one.